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Canva Glossary

To help you gain a better understanding of Canva, we’ve compiled a glossary of terms we commonly use:


Administrator is a role title that can be assigned to Canva Pro team members. Administrators have the highest level of access. They can manage team members, control billing and subscription information, create design templates, edit your brand kit, etc.

Billing Cycle

Canva’s billing cycle only applies to Canva Pro subscriptions. If you’re a Canva Pro subscriber, your card is charged every month or every year depending on the type of subscription you chose. The exception to this rule comes if you have purchased element licenses or availed of Canva Print services where your card is immediately charged.


Brand is a term used interchangeably with team. Your brand is made up of all the members of your team and the content you create together.

Brand Kit

Your Brand Kit holds all of your brand’s design information. This is where you store your brand logos, brand color palette, and brand font palette so that you can automatically apply them to your designs.

Canva Standard

Canva Standard is used to describe the standard, free version of Canva. Powerful and easy to use, Canva is designed to help make creating beautiful graphics a walk in the park.

Canva Pro

Canva Pro is a subscription-based service that offers all the features of the standard platform plus a whole host of new tools and features designed to make design and collaboration in the workplace easy, quick, and consistent.  

Learn more about Canva Pro here.

Canva for Nonprofits

At Canva, we are committed to helping charities and philanthropic groups bridge the gap between their mission and their audience. As a part of this, we offer a free subscription of Canva Pro to eligible nonprofit organizations with teams of up to 10 people.

Learn more about Canva for Nonprofits here.


Canvas is the white space of the editor page where you create your design. Each time you open a design type, a blank white page appears before you can start designing. All design types can hold a maximum of 30 pages.

Color wheel

Building a new color palette? You’ll use the color wheel to pick out new colors. The Canva color wheel is an interactive color picker that makes it easy to get new shades and hues. Need a specific color? Enter the color code in the text box below the color wheel.

Crop marks and bleed

Crop marks and bleed are marks used by printers to ensure your print has clean colored edges that go all the way to the edge of your paper. If you are getting your designs professionally printed, your printer may request you to include these marks.

To put crop marks on your design, click the Download button, select PDF – Print file type, tick Crop marks and bleed and then press Download.


Dimensions are the width and height of your design. You are able to create a Canva design with custom dimensions or use the preset template dimensions.

Edit link

An edit link is a custom URL sent to others that let them edit your current design. Find your custom URL under the Share button on your design.


An element is any individual thing you place onto your design – anything from shapes, fonts, illustrations, photos, icons, etc.

You can find Canva’s library of elements under the Elements tab when you create a new design.

Filter code

Filter codes are simple codes that save your filter configurations while editing an image. You can copy these codes and apply them to multiple images to quickly replicate the same image adjustments and effects.

To find your filter code, click on an image, open the filter menu, and click on the Advanced Options arrow. Click on the box marked “Filter code #” at the bottom to highlight the code, then press Ctrl / Command + C  to copy it.


Templates are pre-made designs provided for all users. Each design is fully customizable, downloadable, and ready to use. Find them under the Templates tab inside the editor.

Magic Resize

Magic Resize is a handy tool available on Canva Pro that resizes your current design into as many different template sizes as you like.

To magically resize your design, open a design, click on Resize from the status bar, and select which templates/dimensions you’d like your design to be copied into.


Member is a role title that can be awarded to team members. Members can simply create and share designs.

Multi-Use License

Purchasing a premium element under a Multi-Use License entitles you to use the element an unlimited amount of times in multiple Canva designs. Elements purchased under a Multi-Use License agreement cost $10.00 USD each.

For more information on Multi-Use Licenses, click here.

One-time Use License

Purchasing a premium element under a One-time Use license entitles you to use the element in your design for 24 hours. Elements purchased under a One-time Use license agreement cost $1.00 USD each.

For more information on One Time Use Licenses, click here.

Premium Elements

Premium is the term used to describe the paid elements in the Canva library. You will be required to purchase any premium elements or templates before downloading your final design.

Side panel

The side panel consists of the tabs on the left hand side of the editor page where you can access Search, Layouts, Elements, Text, Background and Uploads.


Canva Pro accounts work on a subscription service. This means you are able to choose how long you wish to subscribe to the platform – month by month or for a whole year. You are able to change your subscription plan at any time.


Teams are the collection of members that collaborate, share, discuss, and access the designs for your brand.

Template Designer

Template Designer is a role title that can be assigned to Canva Pro team members. Template designers can create design templates and edit your brand kit.

Team templates

Team templates is a Canva Pro feature that allows you to create custom templated designs for your brand.

By creating a custom presentation design team template, other team members can easily use that template whenever they are creating a presentation. This ensures every design stays consistent and beautiful.

Text holder

Text holders are the pre-designed text boxes available under the Text tab. They are already assembled with beautiful font pairings and graphics to make adding text to your designs even easier.


Watermarks are the criss-cross patterns that appear over premium images and elements in order to protect the copyright owner. Watermarks disappear once you pay for each element and download your design.

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